Project Definition
- Aim is to redesign commercial website
- Improve the interface design
Client’s Analysis
- A company that have over 30 years experience brings you beautiful gold jewellery, with excellent customer service, in a fine supreme shopping environment.
- Product range, quality gold & jewellery

Current Site’s Analysis Goals
- Lack of information that attract viewers for the homepage
- Need a better type treatment
- More interaction
Target Audience
- Ladies
Short & Long term Site Goals
- Increase the hits of the site
- Promotion and weekly showing latest collections in main page with different promotion to attract reader visit regularly
Competitor’s site analysis
- More informative but less text
- More design treatment on their site layout
- User-friendly navigation
- Clean and neat for their layout
- Typography treatment

Idea and Concept Implementation
- Better look for the site
- Promote company’s product at homepage instead of company profile
- Add in promotion and latest selling of the month.
- A more user-friendly navigation